Yeqela kokuqukethwe okuyinhloko
Ilogo ye-Big Five Group
MAYELANA NE-BIG FIVE GROUP

Iqembu lase‑Afrika
elinomgomo wobuntu

Ibhizinisi lase-Afrika elinezinsika eziningi elizinze KwaZulu-Natali: uhlelo olulodwa, olwakhelwe ukusebenzela abantu.

SINGOBANI

Iqembu elilodwa, hhayi amabhrendi ahlukene

Ezolimo oluvuselela umhlaba, ukudla okuqiniswe ngezakhamzimba, ezohwebo olunezimiso, ukulethwa, ubuholi nosizo lwenhliziyo kukhona eqenjini elilodwa, hhayi njengamabhrendi ahlukene.

UMBONO

I-Afrika echumayo, yawo wonke umuntu ophila kuyo

Sibona i-Afrika lapho inhlalakahle ingelona ilungelo labambalwa, lapho imindeni idla ngesithunzi, abaholi benza izinqumo ngobuqotho, nemiphakathi yakha umnotho engumnikazi wawo.

Kithina ukuchuma kungaphezu kwe-GDP. Kuwukudla etafuleni, amakhono ezandleni zesizukulwane esizayo, amabhizinisi anezimiso adala imisebenzi, nezinhlelo abantu abangazethemba. Sikhathalela kakhulu inhlalakahle yabo bonke abantu base-Afrika: abasemakhaya nabasemadolobheni, abakhiqizi nochwepheshe, izisebenzi zanamuhla nezingane zakusasa.

Umbono wethu ukusiza i-Afrika ichume, ngokusheshisa ukuvikeleka kokudla, ubuholi obuletha ushintsho nokunikwa amandla kwezomnotho, ngezixazululo ezikhulisekayo ezidala amathuba ahlala njalo.

UMGOMO

Yondla. Fundisa. Nika amandla.

Umgomo wethu ukusebenzisa amakhono ethu, izimali, izinkundla nobudlelwano lapho kubaluleke khona kakhulu, ukuze i-Afrika yondle abantu bayo, ifundise abaholi bayo, futhi inike amandla amabhizinisi ayo.

Yingakho amabhizinisi ekhona. Insika ngayinye ye-Big Five Group iyithuluzi elihlosiwe lomgomo:

  • Yondla —I-Big Five Agri ne-Foods ziletha izindlela ezinomsoco, ezifinyeleleka kalula nezivuselela umhlaba eziqinisa ukuvikeleka kokudla, kanti i-Big Five Waters, insika yethu entsha kunazo zonke, yengeza amanzi e-UMTHOMBO anegesi nangenagesi afakwe amavithamini namaminerali: amanzi amahle abantu bakithi.
  • Fundisa —I-Super-Cube® ne-Big Five Learn kuthuthukisa abaholi abanezimiso nabaphelele ebhizinisini nasempilweni yomphakathi.
  • Nika amandla —I-SupplierAdvisor® ne-SAM, i-Direct, i-Access ne-Impact kuhlomisa abahlinzeki, osomabhizinisi nezikhungo ngamathuluzi, izimakethe, ulwazi namandla okuletha ukuze bazimele.

Ikusasa lalo mgomo lihlakaniphile: i-AI enezimiso namarobhothi lapho kwandisa isithunzi, i-Super-Cube® yabaholi abangabantu, kanye ne-SAM (SupplierAdvisor Messenger) njengomhlahlandlela ohlala ekhona ngaphakathi kohlelo lwezohwebo esisebenza ngalo. Asijahi ubuchwepheshe ukuze sibukise: sisebenzisa ubuhlakani ukuze i-Afrika yondle, ifundise futhi inike amandla ngezinga elikhulu.

Sisebenzisa amamodeli asekelwe ebufakazini ahlomisa abaholi nezinhlangano ukuze benze izinqumo ezinezimiso, basungule okusha futhi babe nomthelela onenjongo emphakathini, ehambisana ne-UN SDGs, kubandakanya Ukuqeda Indlala, Imfundo Esezingeni eliphezulu, nokuQeda Ubumpofu.

IZIMISO

Esingavumi ukukuyekethisa

Izimiso zethu akuwona amaphosta asodongeni. Ziyindlela esiqasha ngayo, esibambisana ngayo, esihweba ngayo nesiletha ngayo, nsuku zonke.

Ubuntu

Abantu beza kuqala. Siklama ngenxa yesithunzi, inhlalakahle nokuhle kwabo bonke: ubuntu esenzweni, hhayi emazwini kuphela.

Ukusungula nentuthuko

Siqhubekela phambili njalo: imikhiqizo emisha, izinhlelo ezingcono, izinkundla ezihlakaniphile, ukuze i-Afrika ingasali namathuluzi ezolo.

Ubuqotho

Ukwethembeka, ukusobala nezohwebo olunezimiso. Lapho kufanele khona, izinkampani zethu ziqinisekiswa ku-SupplierAdvisor® ukuze ukwethenjwa kuzuzwe.

Ubuhle obuphezulu

Amazinga omhlaba wonke ekudleni, ebuholini, ekulethweni kwamaphrojekthi nasebambiswaneni. Okwanele nje akwanele e-Afrika.

Ukunika amandla ngozwelo

Asidali ukuncika. Sidlulisa amakhono, sivula izimakethe, futhi sakha amandla ukuze imiphakathi iphakame ngamandla ayo.

Ukuzithoba nokubambisana

Siyafunda, siyabambisana, futhi siyathuthuka. Intuthuko ingumdlalo weqembu: nohulumeni, namabhizinisi nemiphakathi.

SOFI 2026 · FAO / IFAD / UNICEF / WFP / WHO

Inselelo ebhekene ne‑Afrika

Umbiko weNhlangano Yezizwe Ezihlangene ngeSimo Sokuvikeleka Kokudla Nomsoco Emhlabeni (SOFI 2026) uyisithenjwa sezinhlangano eziningi mayelana nendlala nomsoco. Izinkomba zomhlaba wonke zibe ngcono kancane, kodwa i-Afrika isesenkabeni yokungondleki. Yilesi simo umbono wethu, umgomo wethu nezimiso zethu ezisiphendulayo.

309M
Abantu base-Afrika ababhekana nendlala ngo-2025
~20% wabantu · ~1 kwabangu-5
645M
Abantu emhlabeni wonke ababhekana nendlala ngo-2025
~7.8% womhlaba · isilinganiso se-SOFI
2.7B
Abangakwazi ukuthenga ukudla okunempilo emhlabeni wonke
Ukufinyelela ngokwezomnotho, hhayi amakhalori kuphela
150M
Izingane ezingaphansi kweminyaka emi-5 ezingakhulanga kahle emhlabeni wonke (2024 JME)
~23.2% · akusendleleni yomgomo ka-2030

I-Afrika ihamba phambili ngenani labantu abalambayo

I-Afrika yisifunda esinenani elikhulu kunazo zonke labantu ababhekene nendlala (idlula i-Asia ngokwesilinganiso sakamuva se-SOFI). Amanani aphelele asephezulu kakhulu ngisho nalapho izinga lehla kancane.

Ukudla okunempilo akufinyeleleki

Cishe abantu abayizigidigidi ezingu-2.7 emhlabeni wonke abakwazi ukuthenga ukudla okunempilo (SOFI 2026). Ukuqinisa ngezakhamzimba nokudla okuyisisekelo okuthengekayo kuyizimpendulo zesakhiwo, hhayi umsoco wabambalwa.

Umgomo ka-2030 usesekude

Uma izimo zamanje ziqhubeka, amakhulu ezigidi zabantu angase abe esabhekene nokungondleki okungapheli ngo-2030, i-Afrika ithwele iningi lawo. Izindlela zisakhombisa ukuthi cishe u-~~60% wokungondleki okusalayo uzoba se-Afrika.

Izibalo ziyizilinganiso zezinhlangano eziningi ze-UN (FAO · IFAD · UNICEF · WFP · WHO), hhayi izibalo ezicwaningwe yi-Big Five. Imithombo: Izindaba ze-FAO nge-SOFI 2026 · Ikhasi eliyinhloko le-SOFI.

Indlela iQembu elilungele ngayo ukuphendula

Kusukela enseleleni kuya ohlelweni

Izinsika eziyishumi nanye ziguqula leso simo sendlala sibe izinhlelo ezinobufakazi.

Umgomo · Yondla

Yondla

Inselelo ye-SOFI: Indlala epuletini nasemhlabathini: abantu abangaba yizigidi ezingu-~309 abangondlekile e-Afrika; ukudla okunempilo akuthengeki ezigidigidini zabantu emhlabeni wonke.

Impendulo yeQembu: I-Agri ivuselela inhlabathi futhi ithenge isivuno. I-Foods iqinisa ngezakhamzimba ukudla okuyisisekelo okuthengekayo namaphakethe ezikhungo (kubandakanya nezindlela ze-NSNP). I-Waters yengeza i-UMTHOMBO™: amanzi anegesi nangenagesi afakwe amavithamini namaminerali.

Umgomo · Fundisa

Fundisa

Inselelo ye-SOFI: Ukwehluleka kwezinhlelo zokudla kuphinde kube ukwehluleka kobuholi: amathuluzi asetshenziswa ngaphandle kokwahlulela okunezimiso andisa umonakalo ngaphansi kwengcindezi yesimo sezulu, yezingxabano neyezimali.

Impendulo yeQembu: Ubuholi be-Super-Cube® obuthinta umuntu wonke kubaphathi abakhulu, izisebenzi zikahulumeni nentsha, ukuze iminyango kahulumeni, amabhizinisi nezinhlelo kukwazi ukubhekana nobunzima obuthinta ababambiqhaza abaningi.

Umgomo · Nika amandla

Nika amandla

Inselelo ye-SOFI: Ngaphandle kwezinhlelo zokwethembana, izindlela zezimali nokuqhutshwa kahle kwezinhlelo, umsoco awusoze waba umphumela ofika epuletini futhi ongahlolwa.

Impendulo yeQembu: I-Royal isohlelweni lokwakha ubambiswano neNdlu YaseBukhosini BakwaZulu; i-Connect iqinisekisa ukuhweba; i-Direct ihambisa umkhiqizo lapho abantu sebevele bekhona; i-Access ivula izimali zezikhungo; i-Global yandisa imizila nobambiswano; i-Impact iqhuba i-PMO; i-Foundation ixhasa ngobufakazi.

THE ECOSYSTEM

How the group works as one

Each business hands work to the next. Impact compounds instead of competing.

Integrated, not siloed

Each pillar strengthens the others — produce to plate to proof. Produce → fortify → move → fund → verify → lead — impact compounds across pillars.

Mission-led businesses

Commercial excellence funds scale; people define success.

Standards that travel

Verification, Super-Cube® and SDG design across the group.

Proof over theatre

SupplierAdvisor®, Impact PMO, certifications and honest SOFI-aligned language — not overclaims.

African for Africa

HQ KwaZulu-Natal · Africa-wide ambition · corridors that serve dignity, not extraction.

THE ELEVEN PILLARS

Every business. One system.

Open a pillar for its own page. Here: what it does, and how it hands work to the others.

Feed

Regenerative production, fortified nutrition and vitamin- and mineral-infused water — food security with quality, shelf life and dignity.

Agri

Regenerative Farming • Provenance • Farmer Partnership

Mission · Feed

Regenerative agriculture with rural farmers — restoring land, training producers, verifying practice, and supplying Foods, Direct and institutional programmes with provenance markets can trust.

Impact signatureAmbition for Africa: plan to unlock 2.8M hectares of regenerative opportunity, train 50k+ farmers, target ~47% income increase potential, and reach 54 nations in our African vision — delivered step by step with partners.

Enter Agri

Foods

Fortified Nutrition • Super-Competitive Institutional

Mission · Feed

Fortified African staples and ready meals — porridges, soya, one-pots and soups — for households, schools and institutions. About ~50% cheaper than wholesale and retail pathways (internal analysis) — super-competitive for government and feeding schemes, including NSNP-approved 5kg institutional packs. Food is a repetitive business: reorders should sustain and grow with market traction.

In the ecosystemTurns Agri outputs into shelf-stable products with audited quality and SupplierAdvisor® commerce.

Impact signatureProgramme-reported delivery to date plus ~50% cost advantage vs wholesale/retail (management/internal). NSNP programme landed with DBE at 2.5m children/day plan scale. See /methodology.

Enter Foods

Waters

UMTHOMBO™ Sparkling & Still • Vitamin- & Mineral-Infused • 500ml

Mission · Feed

UMTHOMBO™ sparkling and still waters, all infused with vitamins and minerals, in 500ml bottles — five sparkling flavours (Naartjie, Litchi, Passion Fruit, Lemon-Lime and Mixed Berry) plus UMTHOMBO™ Still. Good water for our people.

In the ecosystemCarries Feed into the bottle beside Agri and Foods — UMTHOMBO™ sparkling and still water, all infused with vitamins and minerals.

Impact signatureFeed in a bottle: every UMTHOMBO™ water, sparkling or still, is infused with vitamins and minerals — good water for our people, beside Big Five Agri and Big Five Foods. See /waters.

Enter Waters

Educate

Super-Cube® doctoral leadership for nations and enterprises — ethical decision-making at scale.

Big Five Learn

Super-Cube® Doctoral Model • Ethical AI Leadership • SAM-Ready Decision Culture

Mission · Educate

World-class leadership development rooted in Dr. Craig R. Muller’s Super-Cube® doctoral model — paired with ethical AI coaching so leaders can run nations, enterprises and intelligent supply systems.

In the ecosystemBuilds the human capability that runs every other pillar — governance, culture and integrity.

Impact signatureSuper-Cube® DBA thesis (UKZN, 2020): leadership is largely learnt (genes explain about 24–30% of who holds leadership roles; about 70–76% is linked to experience, environment and learning). Cohort and organisational outcomes shared in partner briefings — see /leadership and /methodology.

Enter Big Five Learn

Empower

Distribution, capital access, SupplierAdvisor® commerce and international route-to-market. Foundation funds proof-based programmes. Impact plans and delivers the work that spans the other pillars.

Royal

Honouring the Zulu Royal Family · Feed · Educate · Empower

Mission · Empower

Big Five Group honours the Zulu Nation and is in the process of partnering with the Zulu Royal Household to Feed · Educate · Empower their communities.

In the ecosystemPlaces Agri, Foods, Big Five Learn, Connect, Direct and Impact in service of the partnership — led by the Royal House on custom, protocol and community.

Impact signatureIn the process of partnering with the Zulu Royal Household — a partnership in progress, not a concluded agreement. See /royal.

Enter Royal

Connect

SupplierAdvisor® • SAM Messenger • AI-Powered Trust • On-Chain Ready

Mission · Empower

The operating system for ethical African commerce — SupplierAdvisor® with SAM (Grok-powered messenger), AI trust, lot-level control and on-chain pedigree. Big Five Connect is how the Group trades the future.

Impact signatureSupplierAdvisor® globally — with SAM intelligence and Big Five Connect as the Group’s digital nervous system. Product scope and terms: supplieradvisor.com.

Enter Connect

Direct

Route-to-Market • SANTACO Containers • Last-Mile Dignity

Mission · Empower

Last-mile and route-to-market infrastructure — micro-hubs, containerised distribution and digital matching — so producers and institutions keep more value and communities eat with dignity. Partnered with SANTACO to roll out 15,000 containers at major taxi ranks and rural communities for Foods supply, with Wi‑Fi for surveys, marketing (sales revenue) and Big Five Learn / Super-Cube® education.

In the ecosystemTakes Agri and Foods into the taxi-rank and rural container network.

Impact signatureLogistics pillar for Foods and institutional programmes — plus SANTACO partnership to roll out 15,000 containers at taxi ranks and rural communities (plan scale). Programme-reported nutrition impact where Foods and Direct deliver together. See /methodology and /direct#santaco.

Enter Direct

Access

Government Funding • CSI Optimization • Sovereign Capital Access

Mission · Empower

Government, CSI and development capital pathways for verified African enterprises — including institutional access that supports school nutrition ambitions such as NSNP for the DBE.

Impact signaturePlanning to feed 2.5 million children a day via the National School Nutrition Programme (NSNP) for the Department of Basic Education (DBE) — institutional access that turns public mandates into daily meals.

Enter Access

Global

Distribution • Route-to-Market • African Standards Abroad

Mission · Empower

Building distribution and route-to-market strategy across priority African and European markets — exporting regenerative supply, fortified nutrition and ethical commerce with African standards intact.

Impact signatureThirteen priority markets (including Somalia in Africa and DE · HU · GE in Europe) and a clear expansion horizon across Africa and the world — see /global.

Enter Global

Impact

Project Management • Cross-Pillar Delivery • Results Across Africa

Mission · Empower

The project management arm of Big Five Group — orchestrating programmes across Agri, Foods, Leadership, Connect, Direct, Access and Foundation to deliver measurable impact across Africa. Big Five Impact supports the Director General of Health in South Africa with initiatives to accelerate and promote health and wellness in South Africa, Africa and beyond.

Impact signatureThe connective tissue of the group: multi-pillar delivery with gates and KPIs — and support for the Director General of Health with initiatives to accelerate and promote health and wellness in South Africa, Africa and beyond.

Enter Impact

Foundation

Registered NPO • SupplierAdvisor® Listed • Measurable Impact

Mission · Empower

The philanthropic engine of the group — registered on SupplierAdvisor®. We design, fund and measure high-impact initiatives with radical transparency.

In the ecosystemFunds the projects that Agri, Foods, Big Five Learn and Impact deliver.

Impact signatureNPO philanthropy linked to Group delivery — transparent programmes and Partner-grade reporting. Specific deployment totals are shared in dated briefs, not as open website vanity figures.

Enter Foundation
ONE VALUE CHAIN OF IMPACT

From soil and service to scale

How the eleven businesses hand work to each other — meals, skills, jobs and verified outcomes.

01

Produce & nourish

Agri regenerates land; Foods fortifies nutrition people actually eat; Waters adds vitamin- and mineral-infused water.

02

Move & access

Direct builds route-to-market; Access unlocks capital and institutional pathways.

03

Trade & lead

Connect verifies commerce on SupplierAdvisor®; Big Five Learn develops Super-Cube® decision-makers.

04

Serve & scale

Royal serves the Zulu Nation partnership; Global opens corridors; Impact delivers; Foundation funds.

AI · ROBOTICS · ON-CHAIN · SAM

The intelligence layer for Feed · Educate · Empower

SAM, on-chain verification, robotics and a live operating pulse sit under the eleven businesses.

SAM

SupplierAdvisor® Messenger — Grok-powered · in-app · ethical commerce

AI-powered trust

Verification, ratings, matching and risk intelligence on one chain.

Robotics & automation

Automation that multiplies packing, hubs and last-mile dignity.

Live pulse

Enterprise telemetry so operators see the chain before it fails.

Dr. Craig R. Muller, Umsunguli ne-CEO ye-Big Five Group
UMSUNGULI NE-CEO

Dr. Craig R. Muller

Umakhi onombono wobuholi obugxile eMbusweni kanye nomthelela osimeme e-Afrika.

Dr. Craig Muller ungumsunguli onentshisekelo, isikhulu esinedigri ye-DBA esinolwazi lweminyaka engaphezu kwengu-20 ezinkampanini ezinkulu ze-FMCG, ekuthuthukiseni uchungechunge lokuhlinzeka nasekwelulekeni emhlabeni wonke.

Umgomo wempilo yakhe ngumgomo weqembu, osuka emhlabathini wase-Afrika uye emhlabeni wonke.

Njengomqambi wemodeli yobuholi ye-Super-Cube® nomsunguli wohlelo lwe-Big Five, uhlanganisa ubuhle bezohwebo nocwaningo lobudokotela kanye nokuzinikela okujulile emthelelweni onezimiso ogxile eMbusweni.

Umqambi wemodeli yobuholi ye-Super-Cube®Iminyaka engu-20+ ku-FMCG, uchungechunge lokuhlinzeka nokweluleka

Imfundo

  • D.B.A.2021

    Doctor of Business Administration — Leadership skills development

    University of KwaZulu-Natal · South Africa

    Thesis (December 2020): a leadership skills development model (Super-Cube®), a case study of an African FMCG business network.

  • M.B.A.2006

    Master of Business Administration

    University of KwaZulu-Natal · South Africa

    Dissertation on sub-Saharan vendor reliability — distinction.

  • P.D.M.2004

    Postgraduate Diploma in Management (Advanced Management)

    University of KwaZulu-Natal · South Africa

  • B.Comm2002

    Supply Chain, Human Resources & Economics

    University of Natal · South Africa

Izitifiketi zobungcweti

  • Project Management Professional (PMP) · PMI2009
  • Managing Successful Programmes (MSP) · OGC2008
  • PRINCE2 · OGC2008
  • Microsoft Office SharePoint Server (MCP) · Microsoft2008
  • Enterprise Project Management — EPM (MCP) · Microsoft2008
  • Lean Six Sigma Black Belt · Acuity Institute2007

UBUHOLI NOKUPHATHA

Abahola iQembu, namarekhodi alisekelayo.

Ithimba lethu labaholi

Ubuholi

Dr. Craig R. Muller

Dr. Craig R. Muller

  • Umsunguli ne-CEO, Big Five Group
  • Isikhulu Solwazi (PAIA ne-POPIA)

D.B.A., University of KwaZulu-Natal (2021). Umqambi wemodeli yobuholi ye-Super-Cube. Umbhali we-Leadership Is Learnable (2026).

Iminyaka engaphezu kwengu-20 yolwazi ezinkampanini ezinkulu ze-FMCG, ekuthuthukiseni uchungechunge lokuhlinzeka nasekwelulekeni emhlabeni wonke.

Iphrofayela ephelele
  • Bianca Westhorpe-Pottow

    Bianca Westhorpe-Pottow

    UMqondisi Wezokumaketha Nabasebenzi, Big Five Group

  • Brad Funnell

    Brad Funnell

    UMqondisi Wezokuthengisa, Big Five Direct

  • Thabiso Ncgobo

    Thabiso Ncgobo

    UMqondisi Wokusebenza, Big Five Direct

  • Jomo Gecaga

    UMqondisi Omkhulu, iMpumalanga ye-Afrika

  • Russel Hastings

    UMqondisi Omkhulu, iMpumalanga ye-Afrika

Inkampani

Inkampani ephethe
Big Five Foods (Pty) Ltd
Ukubhaliswa kwenkampani (CIPC)
2025/108507/07
Inombolo ye-VAT
4280321847
JOYINA UMGOMO

Yakha ukuchuma kwe‑Afrika nathi

Noma ngabe ungohulumeni, umtshalizimali, ibhizinisi noma uzakwethu, ikhona indawo yakho ohlelweni lwe-Big Five.

OKULANDELAYO

Qhubeka uhlole

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